Company Description
About Grab and Our Workplace
Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. In Grab, purpose gives us joy and habits build excellence, while harnessing the power of Technology and AI to deliver the mission of driving Southeast Asia forward by economically empowering everyone, with heart, hunger, honour, and humility.
Job Description
Get to Know the Team
You will join the Vietnam - Commercial Growth & Planning team, where we focus on supporting business development and creating strategic plans to grow the Ads-monetization business. Our team collaborates with different departments, including Sales, Merchants, Product, Marketing, and other partners from Regional to Local, from plan to execution, to identify advertising solutions to succeed in business growth.
Get to Know the Role
This role is dedicated to helping grow Ad the s Monetization business with Digital Ads/ Grab Marketing Solutions where we connect advertisers large and small from Non-merchants to Merchants with millions of people across Southeast Asia as they eat, shop, and commute every day.
You will work hybrid at Ho Chi Minh City.
You will report to the Central Planning Team Manager.
The Critical Tasks You Will Perform
- Collaborate with teams to prioritize and introduce GrabAds to key merchant partners via Grab Marketing Packages (GMS).
- Design Grab Marketing Packages for Merchant and Non-Merchant segments using a strategic mix of GrabAds and demand generation tools.
- Train, deploy, and optimize new packages for partners.
- Monitor key brand partners performance through monthly Ads Spend Updates to identify improvements.
- Collaborate with Sales and Marketing teams on monetization projects.
- Conduct market research on Vietnam's digital advertising landscape.
- Analyze competitor strategies and consumer behavior for GrabAds opportunities.
- Create platform insights reports to support sales pitches and presentations.
- Develop financial models and track performance using analytics tools.
- Communicate performance updates and support go-to-market strategies for new products.
Qualifications
What Essential Skills You Will Need
- 4+ years of experience in strategy, business operations, and marketing.
- Good understanding and previous experience in digital advertising.
- Experience researching and generating leads - working well with numbers while possessing.
- Work with different teams and gather competitive insights from different partners.
- Business drivers and piece together necessary elements for growth
- Proficiency with data analysis and visualization tools such as SQL or Tableau experienced in tools such as Power BI/ Salesforce, etc.
- Experience communicating product benefits appropriate for each prospect and present information to stakeholders at all levels.
- Project management skills to handle multiple concurrent projects.
- Strong organizational skills for managing tasks and projects.
Additional Information
Life at Grab
We care about your well-being at Grab, here are some of the global benefits we offer:
- We have your back with Term Life Insurance and comprehensive Medical Insurance.
- With GrabFlex, create a benefits package that suits your needs and aspirations.
- Celebrate moments that matter in life with loved ones through Parental and Birthday leave, and give back to your communities through Love-all-Serve-all (LASA) volunteering leave
- We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.
What We Stand For At Grab
We are committed to building an inclusive and equitable workplace that enables diverse Grabbers to grow and perform at their best. As an equal opportunity employer, we consider all candidates fairly and equally regardless of nationality, ethnicity, religion, age, gender identity, sexual orientation, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique.
