Are you passionate about leveraging digital platforms to drive product growth in the market and excited about marketing AI-powered software products of a high-energy, collaborative, and tech-forward company Consider joining Renn Labs, where innovation meets global impact. We're seeking a dynamic Marketing Associate who brings a profound enthusiasm for AI technology and a drive to excel in a pioneering team. This is more than a job it's a chance to be at the forefront of technological advancement with a team that values creativity and innovation.
As part of our Go-to-Market (GTM) team, this Marketing Associate is a crucial role that will collaborate with key stakeholders and the product development team to drive the success of our software products and services through digital channels.
Are you ready to elevate your value to new heights and redefine the future Start your Marketing journey with Renn Labs today.
IN DETAIL, YOUR SUCCESS IN THIS JOB WILL BE
- Efficiently conducting market research to identify digital trends, competitors, and opportunities, providing valuable insights to form digital marketing choices;
- Effectively developing and executing digital marketing plans that align with the strategy for new product launches, enhancing brand awareness, and driving user acquisition through online channels;
- Expertly building and optimizing customer acquisition funnels, utilizing SEO, SEM, social media advertising, and email marketing, tailored for technology products or business needs;
- Collaborating closely with marketing mates, product development and designers to ensure marketing efforts are cohesive with overall business objectives and strategies;
- Creating and managing engaging content for digital marketing channels as part of the marketing strategy, including social media, email campaigns, blogs, and digital advertising platforms;
- Analyzing digital marketing performance using key metrics to measure the effectiveness of campaigns and optimize strategies for maximum return within the context of market entry and product launches;
- Developing and maintaining relationships with thought leaders, partners, and platforms to enhance promotion and reach targeted audiences effectively as part of the GTM strategy;
- Always staying abreast of industry trends, consumer behavior, and emerging technologies to propose innovative approaches;
- Fostering a culture of creativity, collaboration, and continuous improvement within the Marketing team.
What You'll Need For Success In This Job
- Bachelor's degree in Marketing, Business, or a related field, or equivalent practical experience;
- Demonstrated expertise in digital marketing, product acquisition strategies, with a strong background in developing targeted marketing strategies, executing high-impact campaigns, and driving brand growth; The designated title will be assigned per your strength and experience;
- Growth hacking experience is a strong plus;
- Solid research skills to quickly understand our software products and their market. Alternatively, marketing experience with SaaS products is required;
- Sharp capabilities in customer segmentation and ideal customer profile (ICP) development, leveraging research data and insights to create detailed customer profiles;
- Strong understanding of digital marketing channels and tools, including SEO, SEM, social media, email campaigns etc.;
- Intensive experience with marketing performance monitoring and analytics tools ie. Hubspot, Google Analytics, Google Ads, Facebook, LinkedIn, email marketing platforms or any alike inbound and outbound marketing platforms;
- Proficient in utilizing CRM software to manage customer data, drive engagement, foster customer relationships and enable marketing campaigns with insightful analytics;
- Creative thinker with the ability to generate innovative ideas for marketing campaigns;
- Analytical mindset with the ability to interpret data and insights to drive informed marketing decisions;
- Excellent written and verbal communication skills, with the ability to create compelling and persuasive content;
- Ability to work independently and collaboratively in a fast-paced and entrepreneurial environment;
- Last but not least, an eagerness to learn and a startup spirit at heart. This role provides extensive exposure to AI-driven product development, offering a pathway to global ways of work and highly advancements in the future of technology.
Feeling like you don't match all the criteria That's completely fine. Done is better than perfect. We set our sights high and look toward a future filled with possibilities. We believe that when you possess an intense passion for creating high-value products and a commitment to continuously sharpening your skills, you can accelerate our journey towards these ambitious goals. If this job excites you even slightly, feel free to click apply. Let's start a conversation and explore the possibilities together.
PIONEERING THE FUTURE OF INNOVATION WITH RENN
Renn Global Management LLC is a global alternative investment manager building a next-generation asset management firm focused on the technology venture ecosystem. We provide capital solutions across venture capital, private credit, real estate and private equity asset classes. Renn Global has developed a proprietary syndication platform and investment approach that represents the future of asset management.
Renn Labs in Vietnam is an exclusive innovation studio committed to incubating cutting-edge experiments and developing transformative solutions in AI, finance, and e-commerce. Our mission is to create exponential impact, empowering select partners to accelerate their growth and revolutionize their industries. Spearheaded by a top-tier venture capitalist and investor based in the United States and bolstered by a team of diverse experts, our expanding team in Vietnam is at the forefront of groundbreaking innovation.
OUR EXPERTISES
Artificial Intelligence
From machine learning to natural language processing, we create intelligent systems that adapt, learn, and evolve. Erik himself is a repeat founder with 3 exits, who has held many advisory roles and built entrepreneurship programs.
Finance
We design and develop next-gen financial solutions, pushing the boundaries of what's possible in digital banking, fintech, and beyond.
E-commerce
Reinventing the way we buy, sell, and exchange goods online, our e-commerce solutions are designed to deliver unparalleled user experiences and create thriving digital marketplaces.
Renn Labs is a staunch advocate for equal employment opportunities. We embrace and encourage applicants from all backgrounds for every position, without considering race, color, religion, gender, age, national origin, citizenship status, marital status, military or veteran status, genetic information, sexual orientation, gender identity, or any physical or mental disability. We are dedicated to fostering a vibrant work culture that upholds diversity and inclusion, respect and integrity, a strong customer focus, and a commitment to innovation.
