Marketing Team Lead

1.Key Responsibilities:

vStrategy Development and Execution:

oDevelop and implement comprehensive marketing strategies tailored for international e-commerce markets.

oLead and oversee marketing campaigns across various channels, ensuring alignment with business objectives and market trends.

vTeam Leadership and Collaboration:

oManage and mentor a team of marketing professionals, fostering a collaborative and innovative work environment.

oWork closely with cross-functional teams including sales, product development, and customer service to ensure cohesive execution of marketing strategies.

vMarket Analysis and Insights:

oConduct thorough market research to identify trends, opportunities, and competitive landscape in international markets.

oUtilize data and analytics to measure campaign performance and provide actionable insights for continuous improvement.

vDigital Marketing and E-commerce Optimization:

oOversee digital marketing efforts including SEO/SEM, social media, email marketing, and online advertising.

oOptimize e-commerce platforms for user experience, conversion rate, and customer engagement.

vBudget Management:

oDevelop and manage marketing budgets, ensuring efficient allocation of resources to achieve maximum ROI.

oMonitor expenditures and adjust strategies as necessary to stay within budget while meeting campaign goals.

vBrand Development and Promotion:

oStrengthen and promote the company's brand presence in international markets through innovative marketing initiatives.

oDevelop and maintain relationships with key stakeholders, partners, and influencers to enhance brand visibility and reputation.

2.Requirements:

vExperience:

oProven experience in marketing for international e-commerce markets.

oDemonstrated success in developing and executing marketing strategies that drive growth and engagement.

vSkills:

oStrong leadership and team management skills with the ability to inspire and guide a diverse team.

oExcellent understanding of digital marketing tools and techniques, including SEO/SEM, social media, email marketing, and online advertising.

oAnalytical mindset with the ability to interpret data and make data-driven decisions.

oStrong communication and interpersonal skills to effectively collaborate with internal and external stakeholders.

vEducation:

oBachelor's degree in Marketing, Business, or a related field. Master's degree is a plus.

vLanguage:

oProficiency in English is required. Additional language skills relevant to international markets are a plus.

3.Benefits:

• Salary: negotiable + bonus.
• Employees receive full wage insurance.
• Health care programs.
• Quarterly/Annually bonus, Project bonus
• Company trips: 1 per year.
• Laptop provided

Working time/ address:

Time: 9:00 18:00, Monday Friday (off Saturday, Sunday)

Address: 12 Floor, 60A Truong Son Street, Tan Binh District, Ho Chi Minh City.

Website: Mediastep.com