Responsibilities
Increase App Downloads:
- Develop and implement innovative strategies to boost the number of game app downloads.
- Analyze user acquisition channels and optimize performance to maximize download rates.
- Monitor and report on download metrics, adjusting strategies as necessary to meet targets.
Develop Marketing Plans:
- Create comprehensive marketing plans to promote our mobile games, targeting both organic and paid growth.
- Collaborate with the creative team to produce engaging marketing materials.
- Identify and leverage emerging trends in the mobile gaming industry to stay ahead of the competition.
Set Up Advertising Campaigns:
- Plan, execute, and manage ad campaigns across various platforms, including social media, search engines, and in-app networks.
- Optimize ad spending to ensure campaigns are cost-effective while achieving desired outcomes.
- Conduct A/B testing and data analysis to refine and improve campaign performance.
Qualifications
- Bachelors degree in Marketing, Business, or a related field.
- At least 2 years of experience in marketing at mobile game companies
- Familiarity with analytics and performance metrics specific to mobile gaming.
- Excellent analytical and problem-solving skills.
- Strong communication and collaboration skills, working effectively in a team environment.
- Ability to work in a fast-paced, results-oriented environment.
- Creative thinker with a passion for mobile gaming
Benefits:
- Attractive compensation, regular assessments, and salary reviews;
- 20 days annual leave;
- 100% salary during the probation period;
- 100% social insurance, premium healthcare insurance, and annual routine check-up;
- Unlimited access to a selection of food and beverages;
- Special celebrations on 8/3, Father's day, 20/10, Christmas, Tet holiday, etc.
