What you will do
Product Development:
- Develop and drive the product vision and strategy, aligning it with overall product vision and business objectives
- Create a roadmap that prioritizes and optimally sequences product features to enhance the performance of internal marketing toolset
- Propose and explore new features and technologies to maintain a competitive edge and continually improve the value proposition of our platform
- Gather requirements, conduct user research, and prioritise the product backlog to ensure the team is focused on delivering high-impact projects.
- Drive the adoption and onboarding of internal tools and platforms, working closely with users to ensure they are engaged and successful
- Oversee product launches, product marketing, and other go-to-market activities for internal tools and platforms.
Data-Driven Decisions:
- Leverage data analytics and insights to understand both user and merchant behavior, trends in marketing solutions, and areas for improvement in marketing features.
- Use data to make informed decisions, optimize existing features, and guide the development of new features to enhance performance
Cross-Functional Collaboration:
- Be the leader of cross-functional teams, comprising senior engineers, designer, analysts, to grow adoption of the platform as well as performance overall.
- Foster a culture of collaboration and knowledge sharing within the team and across the organization.
- Effectively communicate product updates, roadmap, and performance to stakeholders and leadership, addressing their concerns and incorporating feedback into product iterations.
- Establish strong relationships with internal and external stakeholders, representing the voice of the product and fostering collaboration for mutual success.
What you will need
The Must-Haves
- 4-5+ years of product management experience, with a strong background in analytics, AI/ML, preferably in advertising or CDP
- Have experience building and managing internal tools or B2B platforms.
- Excellent analytical and problem-solving skills, with a data-driven approach to decision-making.
- Proven ability to develop and implement AI/ML solutions in a commercial environment.
- Adept at engaging with technical teams and leveraging technologies for practical business applications.
- Strong analytical and problem-solving skills, with the ability to translate data into actionable growth strategies.
- Excellent communication skills and the capacity to convey complex technical concepts to a diverse audience.
- Passionate about driving impact through enhancing team productivity
The Good-to-Haves
- Familiarity with merchant service platforms and the ability to drive product differentiation through personalisation and predictive insights.
- A track record of managing and delivering projects that enhance user engagement and business performance.