The Position
Product Manager, Specialty Care
The Product Manager is responsible for driving the implementation of the brand strategy with a focus on maximizing customer engagement. The major areas of accountability include:
- Development and execution of OPU operational plan for the defined brands
- Drive brand performance with a strong focus on driving sales growth and market share gain of assigned brands within the OPU
- Cross functional alignment with Medical Affairs and Sales
- Continuously updates and educates the organisation on topics relevant to the defined brand supporting the sales functions with updates and training materials for the defined brands
- Works closely with the ROPU brand team to provide continuous input and feedback
- Influences the development of ROPU brand strategies by providing local input in relation to market, competitor and customer insight
- Execute medico-marketing initiatives to maximise customer engagement (to include Expert Engagement initiatives, CME, multichannel)
- Ensures the preparation and implementation of activities for new product launches
Tasks & Responsibilities:
- Strategy:
- The Product Manager is responsible for the tactical execution of the brand strategy to maximize business performance
- Driving business results/ process/ cross-functional collaboration:
- The Product Manager is responsible for providing input to business planning cycle (Outlook and Long-term forecast LTF process)
- The Product Manager is responsible for Operational Plan development
- The Product Manager is responsible for Operational plan implementation
- The Product Manager is responsible for ensuring Launch readiness
- The Product Manager is responsible for fostering and encouraging teamwork and cross-functional alignment in the local brand team and with the ROPU brand team
- The Product Manager is responsible for monitoring and reporting
- The Product Manager is responsible for customer engagement
- People:
- The Product Manager supports knowledge and skill sharing within the PM organization
- The Product Manager builds relationships with respective functions within OPU assigned
Requirements:
Minimum Education / Degree Requirements:
- Bachelors degree in Business Administration/ Pharmaceutics / Others
Required Capabilities (Skills, Experience, Competencies):
Special Skills (with reference to PRIME marketing Competencies Model):
- Business and Marketing Acumen: Entry Stage: Developing; Target Stage:Developing
- Customer Orientation: Entry Stage: Developing; Target Stage: Demonstrating
- Strategy Development: Entry Stage: Developing; Target Stage:Developing
- Project Management: Entry Stage: Developing; Target Stage: Demonstrating
- Effective Execution: Entry Stage: Developing; Target Stage:Demonstrating
- Relationship Management: Entry Stage: Developing; Target Stage:Demonstrating
- Proficiency in MS Office, Outlook and database applications
READY TO CONTACT US
Please contact our Recruiting Team: Ms. Phuong Vo: [Confidential Information]
