Product Marketing Specialist (senior level) - HCM base

Company Description

VNDIRECT Securities Corporation providing reputable financial investment services and products to customers. Our company is committed to offering a diverse range of asset classes through integrated multi-channel technology for a seamless customer experience. VNDIRECT values insights, passion, action, and mindfulness in its workforce, fostering a professional and knowledgeable team dedicated to the company's vision and values.

Role Description

We are looking for Product Marketing Specialist in Ho Chi Minh City, Vietnam.

The role will be responsible for:

• Conducting market research & monitoring competitors products to identify competitive gaps and opportunities.
• Developing and implementing a product marketing plan in line with the business strategic
• Working closely with other teams to develop promotional programs & tools to support the delivery of product plans & new product launches
• Designing product portfolio/ product guideline for field sales & other audiences
• Obtimizing in-bound marketing programs & ensure the effectiveness of marketing campaigns

Qualifications

• Bachelor's degree in Marketing, Business, Finance, or related field
• Minimum 5 years of experience with full-stack knowledge of Digital Marketing: SEO/ SEM , Google Ad, Social Media, Market Research tools, Content creative
• Strong analytical and strategic thinking, problem solving and result-orientation
• Knowledge of stock market is prioritized