KRA 1: OmnichannelDevelopment and Management
- Omnichannel Infrastructure Development
- Omnichannel Sales and Brand-Building Strategy Development (Dine-In, Take-Away, Internal & External Delivery, Other NBC)
KRA 2: Marketing Strategy Development
- Market Research & Consumer Insights
- Brand MarketingStrategy Development
- Integrated Marketing Communication Strategy Development
KRA 3: Marketing Strategy Execution
- Overall Brand Operations
- Product Development
- Media Management (Offline & Online)
- Brand Equity Management
- Marketing Systems Development
KRA 4: People management and compliance
- Org Development,Hiring,Training,Retention
Requirement:
- At least15 years of working experience in the marketing field, including5 years working in the Retail/QSR/FnB/FMCG/E-commerce industryat mid/large-scale companies and multinational corporations.
- 5 years of experience in Omnichannelsetting up and development.
- Knowledgeable in brand marketing, product strategies/tactics.
- Experience in leading a team (Brand, Product).
